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SARAH DARLINGTON

DATA-DRIVEN SALES & OPERATIONS LEADER

Connect with me here.
Email me here.

BIO


Sarah Haselkorn Darlington is a data-driven leader with experience as a personnel manager, operator, entrepreneur, investor, consultant, and advisor, at both Fortune 500 companies & startups.

Most recently she has been scaling sales & customer experience teams at venture-backed consumer services startups, and consulting for several early stage B2B companies.

Previously, she was leading a critical and competitive market for Anheuser-Busch InBev, the largest global brewer.

Sarah graduated with a B.S. in Systems Engineering from Washington University in St. Louis with a minor in Entrepreneurship. As an undergraduate student, she opened Green Bean, a fast-casual, sustainable salad and wrap restaurant, and shortly after graduation launched an e-commerce performance dress sock company with a successful kickstarter campaign.

CONSULTING SERVICES

 

department EVALUATION

4 WEEKS, 50 HRS TOTAL

  • Team structure, talent, & hiring process

  • On-boarding, training materials, & SOPs

  • Coaching & performance management routines

  • Software stack

  • KPIs & variable pay schemes

  • Scripts & value props

  • Final Deliverable: detailed scorecard with recommendations

  • Optional Add-Ons: headcount model creation, workflow/automation development, commission payout file, script re-write


Best fit for sales teams of 5-20, Series A-B

Also available for Customer Operations, Customer Success, and Customer Service/Support teams.

INTERIM VP

3-6 MONTHS

  • Contract-to-hire terms

  • Full-time or part-time options available

  • 3 month minimum, then month-to-month

  • Option to convert to permanent employee, or commitment to assist in hiring the right fit leader




Best fit for sales teams of 10+, Series B-C

Also available for Customer Operations, Customer Success, and Customer Service/Support teams.

 
  • Hourly consulting available upon request for any categories within the department evaluation option.

  • Maximum of 3 department evaluation clients at a time, so you always get dedicated attention.

Contact me here to get started.

 

CONSULTING PORTFOLIO

 
 

INTELLIGEMS

Sales Strategy & Advising: scripting, hiring, outbound email strategy & templates,

About the company: Intelligems provides data-driven solutions and helps maximize profits for Shopify merchants wanting to optimize their content, prices, discounts, and shipping rates.

FRONTIER

Sales process improvement, scripting, coaching, and funnel optimization.

About the company: Frontier is an offshore staffing and compliance partner, with best in class screening processes and top quality candidates.

LEVELS HEALTH

Developed initial customer-facing strategy, automations, and CRM processes. Advised on conversion optimization, customer on-boarding, and marketing.

About the company: Levels is a health & wellness program that allows you to take control of your metabolic fitness in pursuit of true health.

COPPER COW COFFEE

Advised on B2B sales hiring strategy, headcount planning, CRM setup & optimization. Wrote value-oriented script, and advised on setup of metrics and dashboards.

About the company: Sustainably sourced, Vietnamese pour=over coffee in a variety of innovative flavors.

INVESTMENTS

actively angel investing

Contact me via my contact form for inquiries.

 
 

GET IN TOUCH